The Great Shift: Why IP is the New Backbone of Live Broadcast
The world of television and live media is undergoing its most profound transformation since the shift from analog to digital: the move to Live IP Broadcasting. For decades, the industry relied on dedicated, rigid infrastructure built around SDI (Serial Digital Interface) cables. Today, that legacy system is being rapidly replaced by flexible, scalable, and cost-efficient Internet Protocol (IP) networks, fundamentally reshaping how content is created, produced, and delivered.
This is more than just a technology upgrade; it's an operational revolution in the broadcast equipment market.
The Key Drivers of the IP Tsunami
The transition to IP is not happening because of one single factor, but rather a powerful convergence of market demands:


